More Than Real Estate
🎙️ More Than Real Estate is a podcast for real estate agents navigating business, motherhood, and social media—without burning out.
Hosted by Ashley Walker, a mom of two and top-producing agent who closed over $30 million in deals Instagram alone—without paid ads, dancing reels, or cold calls.
This show covers real estate marketing, Instagram strategy, and how to build a business that supports your life—not runs it. You’ll hear unfiltered conversations about content, growth, boundaries, and what it really looks like to be a working mom in real estate today.
📲 Follow Ashley on Instagram @heyashleywalker
🎧 Subscribe for new episodes every week.
More Than Real Estate
🎙️ Episode 35: My Story: From 1500 Followers to $14M in Production with over 65,0000 followers
🎙️ Episode 35: More Than Real Estate - My Story: From 1500 Followers to $14M in Production with over 65,0000 followers
In this inaugural solo episode, Ashley opens up about her full journey from digital marketing to real estate, and why Instagram became her most profitable (and fastest) lead source.
Here's what you'll discover:
✨ The Path That Led to Real Estate - Ashley shares how a chance phone call during a YouTube break led to a development opportunity, which led to her eventual jump into real estate (and her three failed license attempts). She also reveals what her first broker told her that motivated her forever.
✨ How 1,500 Followers Turned Into $30M+ in Production - In 2021, Instagram Reels launched and everything changed. She had no ideal client, no messaging strategy, and it was messy. But she kept showing up, figured it out, and scaled her business to close deals from people who had never met her before.
✨ Why Instagram Is Her Favorite Lead Source - It's one-to-many, not one-to-one. She reaches 4,000+ people in her stories daily while cold calling agents would take hours. Plus, people already know and trust her before the first showing—sometimes they tell her "I feel like I already know you."
✨ The Time Investment is Shockingly Small - In her heyday of building, she spent 2-3 hours per week on content. Now that she has compound interest working for her (people finding year-old posts), she's down to 1-2 hours weekly. And she knows exactly what to post and why.
✨ Being a Mom + Entrepreneur is Possible Because of Instagram - Ashley runs multiple companies and is still a priority parent. That's not a flex—it's proof that Instagram can give you back your time if you do it right.
✨ This Podcast is Different - Two interviews with industry guests per month + two solo teaching episodes per month. Real conversations about real life—not just real estate. She's going to be more vulnerable here than she ever has in 7-15 second content.
✨ The Real Estate Agents Who Work Hard Still Win - You have to put in the reps. But pair hard work with the right strategy, and results happen fast. This is what Socially Sold teaches.
