
More Than Real Estate
🎙️ More Than Real Estate is a podcast for real estate agents navigating business, motherhood, and social media—without burning out.
Hosted by Ashley Walker, a mom of two and top-producing agent who closed over $30 million in deals Instagram alone—without paid ads, dancing reels, or cold calls.
This show covers real estate marketing, Instagram strategy, and how to build a business that supports your life—not runs it. You’ll hear unfiltered conversations about content, growth, boundaries, and what it really looks like to be a working mom in real estate today.
📲 Follow Ashley on Instagram @heyashleywalker
🎧 Subscribe for new episodes every week.
More Than Real Estate
Episode 3: How to build A personal brand
If you're sick of being invisible online and you're ready to actually stand out as a realtor on Instagram, this episode is for you. Ashley dives deep into the real talk of what it actually takes to build a personal brand that generates leads 24/7 — all while being 100% YOU.
You’ll learn:
- Why being “for everyone” is the fastest way to blend in
- How to build a brand that feels like YOU and still converts
- The Instagram strategies that helped Ashley close $14M+ in deals from strangers online
- What most agents are doing wrong (and what to do instead)
- The power of hyper-local content and magnetic messaging
- And how to make your Instagram do the heavy lifting without cold calls, door knocking, or cheesy tactics
Whether you're trying to attract more leads or finally create content that doesn’t feel like pulling teeth, you’ll walk away with the clarity and strategy to build a brand people trust — and actually want to hire.
Ready to build your personal brand and make Instagram your #1 lead source?
👉 Book a free strategy call with our success team and find out if Socially Sold is the perfect next step for your business.